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Members may be identified as professional by the Canadian Institute of Marketing.

Only marketing institute in Canada that assesses membership based on strong academic qualifications and field experience to validate the value and quality of credentials earned by members.

Offering of a Certificate of Registration to Professional Members seeking the designation Registered Professional Marketer (RPM), followed by continuing education requirement to maintain RPM classification.

Associate and Professional Members residing in Canada or in another country may serve on Council.

Opportunity to attend the annual general meeting to have input into the Institute’s plans and initiatives.

The Institute and its members recognize international standards of marketing and promote high standards of practice locally.

Accreditation of several marketing programs of Canadian colleges and universities enhances value of academic credentials of many members.

The Institute Web site, www.cinstmarketing.ca shows Canadian business and governments how to benefit from using the holistic power of marketing, and serves in advancing innovative marketing knowledge and expertise among the Canadian Institute of Marketing membership.

The Institute’s journal, “Marketing Canada” is a publication that promotes its members and professional marketing in Canada. Members are encouraged to publish their academic papers, case studies and articles addressing industry issues.

Affiliation with an ethics-based organization of professional marketers.

By adhering to marketing principles and the Institute’s code of ethics, members set standards of practice for others to follow.

Global recognition of the vision of the Institute (To be recognized by business, governments and academia as the governing and standards-setting body for professional marketers in Canada) lends credibility to the value of membership both domestically and abroad.

Life-long learning about marketing principles and applications.

Opportunities for professional marketers to dialogue and meet.

Letters of support that attest to the meaning and value of the credentials of any member are offered to members competing for career opportunities or projects.

Job and project leads received by the Institute are distributed to the membership.

Promotion of the Institute and value of membership at national conferences, seminars, career fairs, student marketing competitions, and through partnerships with organizations involved in delivering marketing seminars and certificate/post graduate diplomas.

Membership Directory posted on the Institute’s Web site for members wishing to be publicly listed.